by Noah Yaughn | Nov 20, 2020 | Marketing
Is your marketing material, website, social media, and email campaigns telling your customers a story? If not, you’re risking an unclear message and driving customers away. All of us learn best and make sense of our lives through stories. Let me... 
by Noah Yaughn | Nov 13, 2020 | Uncategorized
On November 11th this week, we celebrated Veterans Day; being a Veteran myself, I took a few extra hours off to enjoy lunch with friends and dinner with my family. During this spare time, I reflected on how many business owners are Veterans and why they are so good at... by Noah Yaughn | Nov 7, 2020 | Marketing, Uncategorized
At its foundation, your marketing should be an exercise in memorization. Most marketing is a complete dud filled with elusive tag lines and beautiful pictures meant to make a customer feel something, and it doesn’t work. Why? Because they are completely ignoring... by Noah Yaughn | Apr 15, 2020 | Uncategorized
What Does Recovery Look Like? We’ve all asked ourselves the question. Will it be gradual? Will it be all at once? How can I make sure my business is ready for a waning Covid pandemic? Most economists agree this is going to be a slow process so we’ll... by Noah Yaughn | Sep 17, 2019 | Uncategorized
How to Handle Negative Customer FeedbackMaybe it was in person, but most likely it was online. Customers telling us just how awful we are. Don’t they realize that’s what we have spouses for? Just kidding. We pour blood, sweat and tears into our...