by Stephen | Nov 20, 2020 | Marketing
Is your marketing material, website, social media, and email campaigns telling your customers a story? If not, you’re risking an unclear message and driving customers away. All of us learn best and make sense of our lives through stories. Let me...
by Stephen | Nov 13, 2020 | Uncategorized
On November 11th this week, we celebrated Veterans Day; being a Veteran myself, I took a few extra hours off to enjoy lunch with friends and dinner with my family. During this spare time, I reflected on how many business owners are Veterans and why they are so good at... by Stephen | Nov 7, 2020 | Marketing, Uncategorized
At its foundation, your marketing should be an exercise in memorization. Most marketing is a complete dud filled with elusive tag lines and beautiful pictures meant to make a customer feel something, and it doesn’t work. Why? Because they are completely ignoring...