The ABC’s of social marketing

Social marketing can be overwhelming, but it can also be simplified using the ABC’s:     A. Know your asset.  What is your gig? Your niche?  Whatever your unique asset is, that’s what you are going to want your potential clients to know.     B. Be brave. ...

One Bite at a Time

There was an article I read last week about a dentist who had found that word of mouth just wasn’t what it used to be as a marketing tool.  The dentist had relied on his content and happy customers to spread the word about his services to their friends and...

Facebook for Business

Can Not Having a Facebook Affect Sales?  I went to a phone store the other day to get a new phone and while talking to my salesman about the features of my new phone he mentioned that he didn’t know anything about the Facebook app because he “didn’t...

Facebook Home Review

Many of you have probably seen the inspirational Facebook ads about their new product: Facebook Home.  Well it’s review time here at Arc Media Group and I’m gonna let you know my thoughts.  Its easy to message (Home merges your text and FB messages),...